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Updates to our Privacy Policy and Terms of Use

At Enkronos, we believe in putting the customer experience above all else. With that in mind, we have made some updates to our Legal documents to make it easier for you to understand what information we collect, why we collect it, and how we use it.

We are making these updates in response to a new data protection regulation that will come into effect in the European Union on May 25th, 2018. We are using this opportunity to make these updates globally because we think they’re fundamentally better for our community.

Here is a quick summary of these important updates:
• We have updated our Privacy Policy to comply with the new requirements under the EU General Data Protection Regulation (GDPR) coming into effect on May 25, 2018.
• We have added a new Cookie Policy to make it easier to review alongside our use of cookies and other technologies.
• In addition to the Privacy Policy and Cookie Policy, we have also updated our Terms of Service that is also in line with the new General Data Protection Regulation (GDPR) of the European Union

If you have any questions about these changes, please send us an email: privacy@enkronos.com.

Enkronos d.o.o.

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Enkronos go to ICO!

Enkronos Apps: a full trusted decentralized blockchain-based accountability system for ethic advertising, marketing, data driven campaigns and projects in a total market of 700 billion USD

We are very excited to announce you our ICO! We can see all the details in our ICO web site. A basic difference from almost all the ICOs is then that we already have a product and an established Company.

As our followers know very well, in fact, the last 3rd of May we published the 1st release of Enkronos Apps, in advance of 12 days on the planned date of 15 May. Now we are very proud to tell you that our Token Generation Event (or better, ICO, as everybody calls it) has started its operations.

The Enkronos Tokens (ENK) will be the utility tokens of the “Enkronos Apps” Platform that will be used in all transactions related to distributed credits on the “Enkronos Apps”.

ENK will be then the only way to use “Enkronos Apps”, starting predictably from Q1-2019. Depending on resources consumption, storage and requests to the platform, the Enkronos Wallet will update its balance of available ENK.

Why we created ENK?

Enkronos Apps platform powerful advertising, marketing, AI and big data possible usage (as it happens for any other advanced solution) raises a problem of respect of ethical conduct that till now has not found any acceptable answer also in any other available platforms. This unsolved problem is the main reason of the recent uncertainty that has created collapses in the stock exchange even for giants like Facebook (see Cambridge Analytica case).

The natural evolution of “Enkronos Apps” was therefore the realization by Enkronos of a full trusted, not manipulable publicly available accountability system to guarantee its ethical usage.

This the main reason why blockchain technology is the answer to this issue, since it is the only way to assure everybody that any usage of Enkronos Apps, that will be possible only with ENK tokens, will be registered and traced in a secure way that can’t be deleted or changed.

ENK Supply

ENK follows ERC20 token standard on the Ethereum blockchain.

ENK has already been created and they have been capped, meaning we are not able to create any more in the future. No inflation is intended. The base price of ENK is setted as published on our TGE web site, ico.enkronos.com.

500 million ENK tokens created. 255 million directly sold to public.

Token supply is fixed, we create immediate deflationary currency that will be as va­luable as our growing community (startups and crowd) in our ecosystem.

The tokensale will happen in these phases:

  • Private Sale: June 14, 2018 h16:00 CET – June 25, 2018 h15:59 CET
  • Pre Sale: June 27, 2018 h16:00 CET – July 16, 2018 h15:59 CET
  • Public Sale: Sept 18, 2018 h15:00 CET – Nov 20, 2018 h14:59 CET

Legals: No KYC Is Required

From a legal point of view, ENK is a utility token and does not qualify as securities since their sole purpose is to confer digital access rights to our multi-application ecosystem. ENK doesn’t function in any way, solely or partially, as an investment in economic terms.

On these fundamental assumptions of ENK tokens, then, in accordance both with the slovenian law (our jurisdiction) and also the doctrine that is going to be established at many levels in different countries and jurisdictions, such as the ICO guidelines recently published by the Swiss Financial Market Supervisory Authority FINMA, there is no need at this stage to apply the procedures known as “Know Your Client” (KYC) and “Anti Money Laundering” (AML) to any person or entity interested in buying ENK during our “Token Generation Event – Initial Coin Offering” (TGE).

You can read more information about ou ICO on our official web sites and social media pages.

Company Web Sites

Our products are live:

Social Media Presence:

And last night (local time) has also started our Bounty Campaign. All the info about our Bounty are available in https://bountyhive.io/join/Enkronos.

Thank you all for your support, that is already overwhelming!

Enkronos Marketing Team

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FeelGrid Smart Vineyard promo video

Here it is! Our FeelGrid promo video! Thanks to Aljosa Jakoncic and his hospitality!

FeelGrid is a digital platform that allows you to design and manage IoT-based monitoring, forecasts and actions in large geographical areas (such as vineyards, cities, urban, agricultural, industrial areas etc.).

FeelGrid has been released in its first version on 05.05.2017 and will be avalaible on Enkronos Apps on 30.11.2018.

It allows the gathering of data in time and space enabling thus their scientific analysis. The results of analysis translates directly into a benefit for end users, which in vineyards case can be wine growers as much as winemakers-enologists.

FeelGrid creates a personalized environment for specific needs. It offers real time data presented through a customer dedicated control panel.

An example of application is given by the measures required for the management of vineyards, which we are using in areas of Goriška Brda. Readings of temperature and humidity in the air and ground or values of leaf wetness, sunlight, rain and other data can help to better manage the production process of winegrowing. How to, for example, optimize treatments and irrigation only on the basis of the actual need of plants, monitored in real time, remotely and comfortably visible from a PC or smartphone via internet.

We have created a assortment of measuring node devices equipped with sensors that measure any needed value in the wine sector, such as:

  • Air temperature
  • Relative humidity of the air
  • Rainfall
  • Leaf wetness – both sides
  • Wind speed and direction
  • Lighting
  • Air pressure
  • Soil temperature (on 2 levels of depth)
  • Soil moisture (on 2 levels of depth)

Thanks to the data collected by FeelGrid it will be possible to control a vast variety of diseases that can affect the vineyard:

  • Vine Diseases – impact on growth: Variety, substrate, position, microclimatic conditions, ampelotechnical procedures, phenological phase
  • Peronospora of the vine (Plasmopara viticola Berl. & De Toni):
    • air temperature, precipitation, leaf wetness: primary infection + relative humidity: Secondary infection
  • Oidium of the vine (Erysiphe necator Schwein):
    • temperature, relative air humidity, wind speed, precipitation (primary infection!)
  • Other diseases:
    • gray mold (botrytis), grape black rot

More info in www.feelgrid.com.

Marketing Office – FeelGrid

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Enkronos Apps, a new multi-application ecosystem for AI, AR, IoT and Big Data solutions

A Fully Trusted Blockchain Credit System for Ethic Data Driven Campaigns

May 15th 2018 is the date! We are extremely happy to announce the publishing of our new and powerful platform named “Enkronos Apps”.

It will be a very important step for our business, which will anticipate further extremely important steps, and finalize an ambitious development plan, that began just three years ago with the birth of Enkronos d.o.o.

“Enkronos Apps” is not a simple platform, but a powerful multi-application ecosystem for advertising solutions, marketing and promotions, gamification, artificial intelligence, augmented reality, internet of things, big data and e-democracy, just to name a few areas.
All the applications that will be published share a unified authentication system (SSO) that will also facilitate interoperability and will greatly enhance every data-driven project in a common cloud-based environment.

We anticipate an application release plan in Enkronos Apps that is already very tight and will soon be open to the publication of apps by third parties, developers and companies, which will benefit from an innovative approach to data integration, which covers all sectors and needs.

Initially, the target we are addressing will be more in the business-to-business area, as our history and vocation is currently prevalent as an application service provider for companies. Soon we will also target the business-to-consumer segments, as soon as in particular some applications in Enkronos Apps will develop the potential for dissemination that we expect, for example, in the context of augmented reality applications and user location-based engagement.

The events of these weeks related to the case of Facebook – Cambridge Analytica have also opened an unprecedented and serious ethical issue in the use of big data, which social networks, large applications and digital companies have raised creating a challenge to be seized as soon as possible.

Enkronos Apps interprets this need in a native way. On one hand, with full compatibility with the European GDPR legislation on the subject of privacy protection, which will take effect from next May 25th. On the other hand with extreme care and attention to security. Such as those provided in the Application Security Verification Standard Level 3 of the Owasp project, a level that every app we develop intends to respect.

In this regard, we have also decided to create a real Credit Ethics System of Enkronos Apps, thanks to the use of the blockchain. Within a few months, the only way to access Enkronos Apps will be made possible only through the use of a cryptocurrency, the Enkronos Tokens (ENK), that will allow us to make public and non manipulable all the billing entries associated with the use of Enkronos Apps. No one will be able to afford abuses like those of Cambridge Analytica, as all the advertising or communication campaigns associated with Enkronos Apps will see their budgets publicly accessible thanks to the integration of our credit system with the blockchain.

Starting from the next few weeks, therefore, it will be possible to purchase the Enkronos Tokens, according to a public sales plan that can already be consulted in advance on the site announcing our Token Generation Event: https://ico.enkronos.com/.

During the launch days of this event, some promotional campaigns will also be carried out which will also include special incentives, which will also allow ENK Tokens to be obtained free of charge through contests and competitions.

At this point, we just have to start the countdown for May 15th, to start using the Enkronos Apps.

Gianluca Busato
CEO – Enkronos d.o.o.

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How we helped a Promotion Agency in managing their client´s loyalty store

CUSTOMER
Tichè Promotion is an Italian Company specialized in organizing promotional operations, brand engagement events, mass marketing campaigns, conferences, incentives and team buildings. They collaborate with the most important national agencies and tour operators which allows them to maintain a high quality standard. Tichè Promotion implements all kind of promotional services for the most important companies in the world in order to retain their audience with tools suitable for each target.

BUSINESS SITUATION
Tichè promotion wants to build up and manage a reward system and a loyalty online store for a word wide company in the field of professional food service. They choose LV Store because they were looking for a new, more affordable and faster supplier for a loyalty platform.

“The greatest advantage of Loyalty Venue Platform is its easy usability.” said Giorgia Mancon, Network Manager from Tichè Promotion.

SOLUTION 
Loyalty Venue is an unique loyalty program for your business which strengthens the relationship with your customers and allows you to gather important data. You can access your customized card or card-less business loyalty program with our web-based software wherever you are! And what is more important, a special reward web store – LV Store can be opened with minimal effort. After you have inserted the products and set their prices, just pick a sub domain and your store is ready. In just a few clicks your customers can start redeeming their rewards!

All our platforms are GDPR compliant and respect the word highest standards in the field of internet security – ASVS Level 3 of OWASP.

Find out how in just a few clicks your customers can start redeeming their rewards: www.loyaltyvenue.com

Enkronos Marketing Team

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Why you should start using Augmented Reality (AR) and Gamification?

I am sure we all remember Pokémon Go.

And do you remember all those people searching and catching Pokémons all over the word? It was a real social fenomena.

Just imagine that some of these people are your customers and instead searching Pokémons they could be searching for your store discounts! Or your store credit points. It´s a great idea, isn´t it?

What can we learn from this fenomena?

Pokémon GO is the living proof that if you combine a mobile game with innovative technology, like AR, and add a partnership with such mobile ecosystem as Google, mostly likely you will hit the jackpot and create not just a new mobile game but a worldwide phenomena. And of course, there is one extra component of the Pokémon GO success – it’s based on previously popular Pokemon Brand.

Now you can easily imagine: just switch Pokémon Go with a well known food chain company (or whatever), add some marketing idea manipulation … and there you go! Maybe you will not get 500 millions of downloads worldwide*, like Pokemon Go did, but I am asure it is still a huge success getting just a few percentage of that number!

Augmented Reality – A huge and blooming market

“What’s different about AR”, says Ana Javornik, an academic at the Newcastle University Business School, “is the ability to overlay virtual content on the physical world and have the two interact in real time.” Rather than shutting us off from reality, AR enhances our experience of it.

 “Marketers should remember that AR is not about creating a completely new reality; it’s about enhancing what already exists. When the virtual is well fitted with the physical and interacts with it, that’s when AR magic happens.” says Ana Javornik.

Gartner, a technology research company, predicts that by the end of this decade 100 million consumers will shop in augmented reality. The technology is still in its infancy. But with the some of the biggest brands and marketing companies moving into this space (Ikea, RayBan, CoverGirl), it can only be a matter of time before AR changes the world.

Augmented Reality in the Retail Segment

Customers are looking for a unique experience when it comes to shopping, both online and offline. Retailers that use AR technology to deliver these experiences will beat out the competition. And it’s not only big businesses that are using this technology. Often, larger companies are stuck in legacy systems and in red tape that blocks innovation, which means smaller retailers can use AR technology to take more of the market.

Retailers that invest in VR and AR technologies are sure to edge out the competition in the near future.

Converse, for instance, created a Sampler app, where users snap a picture of their leg and can see what different shoes look like on them. 

LEGO has created an in-store action app to improve the shopping experience. It encourages people to download the app and visit a LEGO store to pose along with mini figures. Moreover, certain stores offer AR-powered kiosks that bring the products to life with the use of 3D technology.

Gamification

First and foremost, Gamification is not equal to games. On the web you can find a lot of Gamification definitions. I have chosen the next two, because I think they give the right idea:

  • Gamification is the application of gaming concepts to non-game experiences in order to drive desired behaviour from an audience.
  • Gamification is the process of applying video game mechanics – things like points, rewards, badges and so on – to non-gaming websites and apps.

The theory is simple: make something fun, and the customer or employee is more likely to use it. But according to Adam Kleinberg, a journalist at Mashable, there’s also a deeper psychology behind gamification. Kleinberg cites a 2010 study in the Harvard Business Review, which concluded that a sense of progress is the most important motivating factor at work. Both as employees and consumers, we want to strive for something – a reward, a point, an outcome. Companies are learning that they can drive engagement by tapping into this desire for progress.

The time is now!

While AR is not quite yet mainstream, this trend is really growing fast and engaging users in the meantime. Now is the time to invest in Ar technology to meet customers demands, create unique experiences, and put your brand ahead of the rest.

Enkronos development team is working hard to release our new AR App, that should be ready for the market in May 2018. We are proud and thrilled to be on the edge of this powerful and helpful technology that can help companies stand out of the croud and give customer a really unique experience!

Check out our giff preview of [The name is still secret] APP on the video below:

Enkronos Marketing Team

Source:

http://www.businessofapps.com/data/pokemon-go-statistics/

https://www.lsretail.com/blog/retailers-benefit-augmented-reality/

https://hbr.org/2016/04/what-marketers-need-to-understand-about-augmented-reality

https://thestack.com/big-data/2017/06/09/how-ai-is-improving-customer-experience-and-loyalty-in-retail/

https://www.clickz.com/how-is-ar-revolutionizing-the-in-store-experience-for-retailers/112696/

https://mashable.com/2011/07/18/gamification-marketing/#Up6VNjdEGqqR

*This augmented reality (AR) game required players to catch digital monsters that appeared more or less randomly in real-life locations. The app was downloaded by over 500 million people (!), and although the game quickly peaked, it kept enjoying a very healthy fan base. The phenomenon may have faded, but it still holds important lessons for retailers, giving us some clear insights into what customers want.

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